Each hip-hop and vogue industries have been on the forefront from the very begin of the large web3 transformation. Nonetheless, the famend movie star Kanye West, a distinguished consultant of each areas, has been exhibiting no real interest in the worldwide development, till now. Even again in January 2022, he posted a handwritten observe on his Instagram saying: “Don’t ask me to do a f*cking NFT” (he added, “Ask me later”).
However, in accordance with released documents Kanye West will not be that a lot in opposition to NFTs and different web3 initiatives. Quite the opposite, he is about to get into some. Thus, on Might twenty seventh, West’s Mascotte Holdings despatched a complete bunch of metaverse and NFT-related requests to the US Patent and Trademark Workplace. The 17 purposes have been searching for safety for his trendsetting Yeezus label within the digital realm in addition to the model’s web3 integration.
In keeping with the trademark legal professional Josh Gerben’s tweet, Kanye West is to launch Yeezus-branded amusement parks, blockchain currencies and non-fungible tokens, bodily and on-line retail shops, cosmetics, toys, and extra. One doc particularly mentions the potential of “providing a web based market for patrons of crypto and/or digital collectibles, currencies, tokens, and belongings.”
The entire NFT neighborhood is gossiping about the potential of the branded Yeezus NFT market creation, as the appliance considerations non-fungible belongings and on-line retail shops.
For now, neither Kanye himself nor Mascotte Holdings have commented on the information. However one factor is for certain, the time of Kanye West’s indifference to web3 has lengthy gone.